About Us

The rise of King's Hawaiian.

(The dough, and the legacy).

Our mouthwatering, tale begins in the 1950's when Hawaiian-born, Robert Taira moved to the town of Hilo on the "big island" of Hawaii. There he attended baking school. After graduating top of his class he opened his first bakeshop, Robert's Bakery. Inspired by a traditional Portuguese bread recipe, the first round, soft loaves of Original Recipe King's Hawaiian Sweet Bread were made here. The loaves rarely ever made it home before being devoured, and a local traditional island favorite was born. (Or should we say baked?)